Comscore Media Metrix 2018
Media metrix originated as pc meter a business unit of market research company npd group and began publishing statistics in january 1996.
Comscore media metrix 2018. Comscore is the trusted currency for planning transacting and evaluating media across platforms. Global digital future in focus 2018 comscore inc. The 2018 global digital future in focus provides a snapshot of desktop smartphone and tablet usage around the globe examining how audiences and content consumption changed over the course of 2017. London 15 november 2018 comscore nasdaq.
The mmx measurement of digital desktop laptop audiences was originally accredited in january 2016 and was the first digital content audience measurement service to receive mrc accreditation. Reston va march 5 2018 comscore today announced the media rating council mrc has continued its accreditation of mmx the company s flagship syndicated digital audience measurement service. Get expert insight on the latest digital trends. Comscore mymetrix provides access to all of comscore s digital audience measurement products.
Earlier the federal trade commission announced it would block a bid by netratings to acquire media metrix. Reston va march 5 2018 comscore today announced the media rating council mrc has continued its accreditation of media metrix the company s flagship syndicated digital audience measurement service. Comscore acquired media metrix in a deal announced in june 2002. Ukom is the industry organisation that sets and governs the standard for uk online audience measurement.
The media metrix measurement of digital desktop laptop audiences was originally accredited in january 2016 and was the first digital content audience measurement service to receive mrc accreditation. Plan connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Mrc grants comscore media metrix continued accreditation comscore s digital desktop laptop audience measurement service continues to meet the highest industry standard of quality reston va. Comscore is known for objective analysis astute insight and thought leadership in the digital media space.
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